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Visit our Flagship Store!

Our very own Yukon Built Shop and YBHQ, located at 204 Alexander Street in Whitehorse!

About Us

Our love of the Yukon, and the North, runs deep. As fourth generation Yukoners, we take great pride in calling the Yukon home.

In the Wild

From mountaintops to riverbanks - we love to see where you've taken YB!

We respectfully acknowledge that we live, work & play on the Traditional Territory of the Kwanlin Dün First Nation and the Ta'an Kwäch'än Council.

Headwear